Pakistan offers a unique situation where allopathic, hikmat and homeopathic are practiced. There is such a big gap in help provision that it can use basic research in herbal medicine to create the foundational research and then use that for herbal supplements and their export. .
It is also important to do market research on the herbal markets in various countries and to create a marketing strategy to capture a portion of that market segment. This structured approach will provide the forward thinking to pave the way for a viable herbal industry in Pakistan. .
This is a huge global market and it offers substantial incentives to capture and create jobs in the area..
Herbal is a huge global market that is $ 8 B in size. If we can capture just part of the market it would be a big opportunity to create jobs..
Domestic Market in Rs:
Export Market in Rs: